Reports, Studies, & Plans
STRATEGIC PLAN
The DDA has developed a Five-Year Strategic Plan (2019-2024) to guide the future of Downtown Traverse City and establish performance goals. Learn more about the DDA’s Strategic Plan.
ANNUAL REPORTS
BUSINESS STATISTICS & REPORTS
Transportation Demand Management Study – 3 Year Strategic Plan
2016 Downtown & Corridor Market Analysis
TIF 97 Stormwater Management Plan
AECOM Stormwater Presentation to DDA Board
FINANCIAL AUDITS & REPORTS
December 16, 2025 DTCA Specialized Internal Controls Review
2023 – 24 DDA Financial Audit
More on Funding
Visit our How We’re Funded page
PUBLIC SURVEY RESULTS
Rotary Square Events Survey: https://docs.google.com/forms/d/1UEsOBNgnn0kR0fv0Dor9CIzX_sYCR7u81BbmcLOXRPI/viewanalytics